UPCOMING Webinar02: Navigating China’s Shifting Standardization Strategy

Since 2025, a distinct shift is gradually taking place in China’s standardization strategy. The rules are changing faster than many have anticipated, especially after the launch of the 15^th Five-Year Plan. China initiated a new round of standardization reform in last year; and its impact is already being felt. Relying on past practices may no longer suffice for stakeholders engaged with the Chinese market.

Since March 2025:

Local standards in China have been cut by 40%.
Local standard-setting authority has been pulled up from county level to city or province. What used to work in one county may no longer apply.
Long-standing schemes have been cancelled – the Enterprise Top Runner System, Standardization Innovative Enterprise Recognition, and SDO Association Assessment are gone.

Meanwhile, the institutional balance is shifting. Competition between national standards and sector standards is intensifying, while association standards are being being given greater prominence – with a clear push on improving their quality and increasing their role in international standard-setting.

These changes collectively represent not a minor adjustment but a fundamental overhaul of the Chinese system.

Why This Matters:

SESEC is offering you an exclusive 60-minute briefing to cut through the noise and deliver the strategic intelligence you need. The webinar will take place on 28 April 2026 from 10:00 to 11:00 CET, featuring Dr. Betty Xu, Director of SESEC, and will incorporate insights drawn from an insightful sharing given by Dr. Li Aixian, former Vice President of the China National Institute of Standardization (CNIS).

Notably, in October 2025, Dr. Li Aixian was invited to brief Premier Li Qiang at the 16^th Study Session of the State Council, where she presented an in-depth analysis of the current state, challenges, and strategic importance of standardization for China’s economic development. SESEC invited Dr. Li Aixian to SESEC 2026 Reception to give the sharing on China’s Standardization. Her insider perspective will be highlighted by Dr. Betty Xu during this webinar.

What You Will Learn:

Insider perspectives from Dr. Li Aixian, former Vice President of CNIS.
China’s top 10 standardization events in 2025, encompassing all sectors critical to EU business in China.
A brief recap on China’s standardization system and the standardization reform.
China’s strategic plan to shift from standards follower to standards leader.

Who should attend

This webinar is intended for EU policymakers, trade associations, regulatory and standards managers, corporate strategists with China exposure, and any professional seeking to anticipate rather than simply react to China’s rapidly evolving standardization landscape. Professionals involved in cross-border trade, compliance , or strategic planning related to China will find this session particularly valuable.

Event Info:

Date: Tuesday, 28 April 2026

Time: 10:00 – 11:00am CET time

Speaker: Dr. Betty Xu, Director of SESEC

Language: English

Registration: https://us06web.zoom.us/webinar/register/WN_syz71eTuR2ioxU-VnrnHNQ#/registration

If you can’t attend live, you may still register to receive the full recording and our slides.

Preview of Upcoming SESEC VI Webinars

As China accelerates its transition toward high-quality development, the country’s regulatory frameworks and standardization systems are undergoing rapid transformation. From carbon footprint management and compulsory certification to cutting-edge sectors like AI, semiconductors, and hydrogen energy, staying ahead of these changes is essential for businesses, policymakers, and standards bodies engaging with the Chinese market.

The SESEC 2026 Webinar Series examines recent developments in China’s regulatory and standardization frameworks across six key areas: carbon footprint management, standardization system, compulsory certification (CCC), semiconductors, hydrogen energy, and artificial intelligence.

Please find the schedule and registration links for each session below. Upon registration, a confirmation email containing webinar access details will be forwarded to you.

We look forward to seeing you there!

[PAST] SESEC Webinar 01: China Carbon Footprint standardization and certification

Date: Tuesday, March 31, 2026

Time: 10:00 am- 11:00 am CET time

Speaker: Dr. Betty Xu, Director of SESEC

Language: English

As China’s “Dual Carbon” goals accelerate, product carbon footprint management is rapidly transitioning from a voluntary initiative to a mandatory compliance requirement. Join our upcoming webinar for a systematic review of China’s evolving carbon footprint policies and standardization landscape. This session is essential for businesses seeking to navigate the policy window and align their strategies with China’s regulatory trajectory.

Key Takeaways:

China’s product carbon footprint policy evolution
Overview of product carbon footprint certification pilot projects
China’s product carbon footprint standardization progress
EU-China carbon footprint methodology comparison

Register now: https://us06web.zoom.us/webinar/register/WN_D6LId5EcStqshrbvwbBXww

Upcoming SESEC Webinar 02: China Standardization – recent development

Date: Tuesday, 28th April 2026

Time: 10:00 – 11:00 am CET time

Speaker: Dr. Betty Xu, Director of SESEC

Language: English

The 2025–2026 period marks a critical juncture for China’s standardization system—the final year of the “14th Five-Year Plan” and the preparatory phase for the “15th Five-Year Plan.” This session equips European businesses and standards bodies with essential updates on policy shifts, institutional changes, and practical developments shaping the system.

Key Takeaways:

China’s standard system landscape by figures (national, sector, local standards)
Key policy and regulatory updates (2025–2026)
Sector deep dives: AI, smart manufacturing, new energy vehicles, green/low-carbon
EU – China standardization cooperation and international alignment

Register now: https://us06web.zoom.us/webinar/register/WN_syz71eTuR2ioxU-VnrnHNQ

Upcoming SESEC Webinar 03: China Semi-conductor Standardization

Date: Tuesday, 26th May 2026

Time: 10:00 – 11:00 am CET

Speaker: Dr. Betty Xu, Director of SESEC

Language: English

As semiconductor standardization becomes a strategic lever in global competition, China has accelerated its policy and standard-setting efforts throughout 2025-2026. This session unpacks recent regulatory shifts, technical committee dynamics, and emerging standardization priorities.

Key Takeaways:

National policy landscape and strategic priorities (including “15th Five-Year Plan” orientation)
The role of SAC/TC 599 (Semiconductor): committee structure, working groups, and standards under development
Sectoral focus: equipment and components, RISC-V ecosystem, automotive chips, advanced materials
Emerging technical domains: reliability testing, wide-bandgap semiconductors, and beyond

Register now: https://us06web.zoom.us/webinar/register/WN_lvCQivNcSR-2jy-WmyAxyA

Upcoming SESEC Webinar 04: China Hydrogen Energy Standardization

Date: Tuesday, 30th June 2026

Time: 10:00 – 11:00 am CET

Speaker: Dr. Betty Xu, Director of SESEC

Language: English

As hydrogen takes center stage in the global energy transition, China is rapidly building out its policy and standardization framework to support large-scale industrial deployment. This session examines China’s hydrogen policies, standards systems, technical committees, and key standards in progress—and where they meet or diverge from EU approaches.

Key Takeaways:

National hydrogen strategy: policy architecture and “15th Five-Year Plan” orientations
China’s hydrogen standards system: framework, coverage, and development roadmap
Technical committees in focus: SAC/TC 309, SAC/TC 342, and their work programs
EU-China comparative analysis: divergent pathways and convergence prospects

Register now: https://us06web.zoom.us/webinar/register/WN_SyOyIVfIT5u9viPnLQK_Sw

Upcoming SESEC Webinar 05: China CCC as of September 2026

Date: Tuesday, 15th September 2026

Time: 10:00 – 11:00 am CET

Speaker: Dr. Betty Xu, Director of SESEC

Language: English

China’s Compulsory Certification (CCC) scheme continues to evolve as a cornerstone of market access regulation. As of September 2026, there are significant shifts in product coverage, certification modalities, and enforcement timelines. This webinar seeks to provide European manufacturers and exporters a timely update on the CCC landscape, with practical guidance for addressing recent and upcoming changes.

Key Takeaways:

Recent adjustments to the CCC product catalogue (2025–2026)
From self-declaration to third-party certification: the 16-product transition
New entrants: EV charging equipment, power banks, and other expanded categories
Transition timelines, implementation deadlines, and compliance strategies

Register now: https://us06web.zoom.us/webinar/register/WN_RS26CjhvSjCUAxn-BBKgKQ

Upcoming SESEC Webinar 06: China AI Standardization

Date: Tuesday, 20th October 2026

Time: 10:00 – 11:00 am CET

Speaker: Dr. Betty Xu, Director of SESEC

Language: English

As artificial intelligence reshapes industries globally, China continues to advance its standardization framework to guide sectoral development. By October 2026, the country has progressed further along its AI standardization roadmap—with updates expected across policy instruments, technical committee mandates, and national standard development. This session offers European businesses, standards bodies, and policymakers a systematic briefing on China’s evolving AI standardization landscape as of late 2026.

Key Takeaways:

Strategic policy directions: “AI+” initiative and sectoral implementation roadmaps as of October 2026
Updates on national standard development: volume, coverage, and priority domains
Technical committee developments: SAC/TC 28/SC 42, SAC/TC 260, and emerging standardization priorities
China–EU AI governance frameworks: comparative observations

Register now: https://us06web.zoom.us/webinar/register/WN_kc16bDfFRKyHl8bHPbc2eQ

[PAST]SESEC Webinar 01: China Carbon Footprint standardization and certification

Date: Tuesday, March 31, 2026

Time: 10:00 am- 11:00 am CET time

Speaker: Dr. Betty Xu, Director of SESEC

Language: English

Key Takeaways:

China’s product carbon footprint policy evolution
Overview of product carbon footprint certification pilot projects
China’s product carbon footprint standardization progress
EU-China carbon footprint methodology comparison

Register now: https://us06web.zoom.us/webinar/register/WN_D6LId5EcStqshrbvwbBXww

SESEC Webinar 21: China Energy Labelling 2025: Regulations and Standards

Date: Tuesday, 21st October 2025

Time: 10:00 am- 11:00 am CET time

Speaker: Dr. Betty Xu, Director of SESEC

Language: English

Join our upcoming webinar to explore China’s latest energy labelling standards and regulatory updates as of 2025. This session will provide valuable insights into the evolving compliance requirements and their implications for manufacturers and exporters in the energy sector.

Key Takeaways:

China Energy Labelling Regulation and Product Catalogue as of Oct 2025.
Latest developments in China’s energy labelling standards for 2025.
Key compliance considerations for market access.
Practical guidance for adapting to updated regulatory requirements.

Register now:

https://us06web.zoom.us/webinar/register/WN_xNjqZp6RRxSge3GjkEpvxw

SESEC Webinar 21: China Energy Labelling 2025: Regulations and Standards

Date: Tuesday, 21st October 2025
Time: 10 am – 11 am (CET)

Key Takeaways:

China Energy Labelling Regulation and Product Catalogue as of Oct 2025
Latest developments in China’s energy labelling standards for 2025
Key compliance considerations for market access.
Practical guidance for adapting to updated regulatory requirements

Register now: https://us06web.zoom.us/webinar/register/WN_xNjqZp6RRxSge3GjkEpvxw

SESEC Webinar 20: China AI Policies, Regulations and Standards as of 2025

Date: Tuesday, 23rd September 2025
Time: 10 am – 11 am (CET)

Stay ahead of China’s rapidly evolving AI regulatory landscape with expert insights into the 2025 policy updates. This session delivers a comprehensive analysis of China’s current AI standardization framework and strategic perspectives on the nation’s next-phase AI development priorities.

Key Takeaways:

China AI policies and initiatives
Analysis on China’s AI regulatory approach.
Latest developments in China’s AI standardization roadmap.
Practical implications for foreign stakeholders navigating China’s evolving compliance landscape.

Register now: https://us06web.zoom.us/webinar/register/WN_K-XC0VzWQ7CzNQmZ2p9nvg

SESEC Webinar 20: China AI Policies, Regulations and Standards as of 2025

Date: Tuesday, 23rd September 2025

Time: 10:00 am- 11:00 am CET time

Speaker: Dr. Betty Xu, Director of SESEC

Language: English

Key Takeaways:

China AI policies and initiatives in 2025.
Analysis on China’s AI regulatory approach.
Latest developments in China’s AI standardization roadmap.
Practical implications for foreign stakeholders navigating China’s evolving compliance landscape.

Register here: https://us06web.zoom.us/webinar/register/WN_K-XC0VzWQ7CzNQmZ2p9nvg

SESEC Webinar 19: China Standardization in the Green Transition: Key Insights

Date: 27th May 2025
Time: 10 am – 11 am (CET)

Understand how China is leading the way in green transition standardization. This session offers an overview of standards shaping renewables, carbon neutrality, green manufacturing, and more.

Key Takeaways:

Latest updates on China’s green standards framework.
Opportunities for collaboration on sustainability initiatives.
Strategic insights for industries adapting to new compliance requirements.

Register now: https://us06web.zoom.us/webinar/register/WN__Fb1dAJfRX–u5VpWxNoSA

SESEC Webinar 18: China Standardization in the Digital Sector: A Comprehensive Overview

Date: 29th April 2025
Time: 10 am – 11 am (CET)

Explore how China’s digital ambitions are reshaping global standards. This session summarizes the latest developments in 5G, 6G, AI, IoT, and industrial data, offering actionable insights for international businesses and policymakers.
Key Takeaways:

Trends in China’s digital standardization.
Implications for international trade and cooperation.
Barriers and opportunities for alignment with Chinese standards.

Register now: https://us06web.zoom.us/webinar/register/WN_rT2WxDy-RWuGS6K4PejMyw

SESEC Webinar 17: Navigating China’s Certification System: Who’s Who?

Date: 25th March 2025
Time: 10 am – 11 am (CET)

Unravel the complexities of China’s certification system. This session provides a comprehensive overview of the major certification bodies, testing labs, and supervisory agencies involved in market access.

Key Takeaways:

Map of China’s certification ecosystem.
Tips for navigating key players like CNCA, CQC, and others.
Updates on critical regulatory changes impacting certification.

Register now: https://us06web.zoom.us/webinar/register/WN_AbChgb-OS8evfMcaUQX3VQ